Our Blog

News, Insights, editorial and comments on hot topics relating to Strategic Partnering

Dealing with Disruption

Insurance and Innovation

Introduction As disruptive technology sweeps through the insurance industry and start-ups transform the competitive landscape, I suggest how corporate companies can adapt to change with the help of strategic IT partnerships. Disruption Large organisations typically have an operational focus and change incrementally; however the issue today is that disruptive change is happening at a much faster pace than before, externally to the corporate company and specifically in the area of technology. Artificial intelligence, deep learning and block chain technologies are…

Read more

The Importance of Joining the Dots

Marketing and Technology

Baxter Thompson Ltd, Jon Baxter
January 2016

Introduction In this post I explain that in order for the CIO to help the CMO identify ways of increasing competitive advantage, someone has to “join the dots”. I do this by way of example. I also suggest that a Business Relationship Manager role is the one to “join the dots”. This means that the role has sufficient knowledge about the impact and applicability of technology opportunities. As a consequence the CIO has a rationale to influence sponsors and the…

Read more

Shadow IT Part 2

The Illusion of Control

Summary According to a survey of nearly 400 CIO’s by Logicalis in 2015, nearly 1 in 3 CIOs are bypassed ‘often’, ‘very often’ or ‘most of the time.’ (on technology decisions) . This is the second in a two-part post where in the first post I take an example, and give some detail considerations that could guide our immediate response to business partners. The second post looks at the impact on the role of IT in the context of the…

Read more

Shadow IT Part 1

How Do We Respond Tactically?

Baxter Thompson Ltd, Jon Baxter
November 2015

Summary According to a survey of nearly 400 CIO’s by Logicalis in 2015, nearly 1 in 3 CIOs are bypassed ‘often’, ‘very often’ or ‘most of the time.’ (on Technology decisions) . This is the first in a two part blog where in the first post I take an example, and give some detail considerations that could guide our immediate response to business partners. The second post looks at the impact on the role of IT in the context of…

Read more

Strategic Partnership Considerations

Delivering Value to the Business

Baxter Thompson Ltd, Jon Baxter
October 2015   1 comment

Introduction A common scenario when engaging with business stakeholders is that demand tends to be driven purely from their perspective, which is neither unreasonable nor entirely unexpected. Typically, these demands entail fixes to systems that alleviate a productivity issue in one small part of the business, without taking a broader, more benefit-driven perspective into account across the whole process. In addition, in order to sustain long term support to the business, there are frequently IT initiatives that may not demonstrate…

Read more

Marketing and IT:

Conflict or collaboration?

Baxter Thompson Ltd, Jon Baxter
August 2015

Introduction and Summary This post is written for both the Chief Information Officer (CIO) and Chief Marketing Officer (CMO) of an organisation. It looks at how conflict can occur and offers some insight into how it can be overcome. The main outcome is the realisation that no-one department or sub-function "owns" or "controls" technology. Instead it's a shared capability that both Marketing and IT both contribute to in order to make it value adding. So, how is this done? I…

Read more

About us

We are specialists in Strategic IT Partnering. Our Focus is on helping you to create a competitive advantage through Information technology. We provide "Reconnaissance for IT"

Follow us: Our Blog

Participate on our social stream.

Archives

Tags

Back to Top